Profit Players July 3

Wimbledon Revamped

Wimbledon 2024 kicked off on Monday and a new era is emerging at the 147-year-old Wimbledon, marked by the absence or limited participation of former champions like Rafael Nadal, Novak Djokovic, and Andy Murray due to injuries or other commitments. Instead, rising stars such as Carlos Alcaraz, Jannik Sinner, Iga Świątek, and Coco Gauff are taking the spotlight. Wimbledon has increased its prize money fund by 11.9% to a record $64 million, reflecting the high demand for tickets and strong fan interest. The All England Club is also pursuing a $250 million expansion project to build a new stadium and additional courts, a controversial issue now under review by London Mayor Sadiq Khan.

A poll revealed that five times as many Londoners support Wimbledon’s expansion plan as oppose it. The All England Club aims to build 38 new grass courts and an 8,000-seater stadium on the former Wimbledon Park golf course to remain competitive with other grand slam tournaments. Supporters believe the expansion will boost the local economy, create jobs, enhance community pride, safeguard the future of the championships, and provide new public green spaces. The project received approval from Merton council, but Wandsworth council opposed it due to concerns about harm to Metropolitan Open Land. The Greater London Authority will review the decision, potentially involving Secretary of State Michael Gove for a final ruling. The All England Club also plans to expand its community ticket scheme, offering free tickets to local schools.

This expansion also aims to help the community as well. The upfront hopes to allow more fans into the event every year to drive more profit. Ninety per cent of the profit from the Wimbledon Championships goes to the Lawn Tennis Association to fund tennis activities across the UK. Last year, the LTA received £48.8mn from the AELTC after the tournament achieved record revenues of £380mn. With this expansion, Wimbledon hopes to see an increase in participation for all tennis events.

Footballing Failures

The U.S. is hosting the Copa America, a prime opportunity for showcasing its rising soccer talent ahead of the 2026 World Cup. However, after a 1-0 loss to Uruguay, the U.S. failed to advance from the group stage, potentially ending coach Gregg Berhalter’s tenure and prompting a reset of the men’s program. The U.S. began strongly with a win against Bolivia but faltered after a red card in the second match against Panama and a final defeat by Uruguay. This exit raises questions about why a technically skilled U.S. team couldn’t capitalize on their talents.

Despite players like Christian Pulisic excelling in top European leagues, the team couldn’t make a deep run in the tournament. Berhalter, who steadied the team after missing the 2018 World Cup, led them to the 2022 World Cup but has faced criticism for not maximizing the team's potential. His tenure saw mixed results, including a poor performance in an exhibition against Colombia and losses to Panama and Uruguay in the Copa America. The U.S. must now consider whether to replace Berhalter as they prepare for future international competitions. In what has been touted as the most influential time period of soccer in United States history, this is a horrid start. The USA look to bounce back before they eventually host the 2026 World Cup.

Gregg Berhalter has not gotten the job done. The players haven’t taken it serious enough. The fans want and expect change as soon as possible. The US Soccer federation announced that they are investigating the next steps for this team going forward. If those next steps don’t include the firing of Gregg Berhalter, they may end up causing irreversible damage to the growth of soccer in the United States.

Quick Reads

  • Just two weeks after winning the NBA Finals, the Boston Celtics are for sale.

  • The NIL era is now three years old—and projected to be worth about $1.67 billion in the 2024–25 college sports year.

  • Nick Saban will make $500,000 a year in his post-retirement advisory role at Alabama

  • UFC 306 will take place at the Sphere in September.

  • Texas Tech has officially switched from Under Armour to Adidas

Jobs in Sports

Games of the Week

  • Spain vs Germany - Friday @ 12 PM EST

  • Portugal vs France - Friday @ 3 PM EST

  • John Deere Classic - (Thursday-Sunday)

  • Nathan’s Famous Hot Dog Eating Contest - Thursday @ 11 AM EST

  • Wimbledon (All Week)

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